Data driven strategies: companies and data driven change
Today, many companies love to talk about change, and those that aim to implement it in practice are starting to […]
Retail KPIs: what they are and why to monitor them
Count what can be counted, measure what is measurable, and make measurable what is not.” – Galileo Galilei. Galileo Galilei, […]
How to improve customer experience through the use of a customized CRM
In one of the recent articles dedicated to CRM and its customization, we focused on the importance for every company […]
How wineries are tackling digital transformation through data
It seems impossible to talk about anything else nowadays: the digitalization process is rapidly accelerating across all business sectors. One […]
How artificial intelligence supports analytics through predictive analysis
In our previous articles dedicated to analytics, we discussed what Data Storytelling represents, considered a new tool for business growth […]
How to guide business decisions to success through Data storytelling
In our previous articles dedicated to analytics, we discussed what data literacy and data strategy entail and when a company […]
When a company can truly be considered digitalized
In our latest blog post on digital transformation, we specifically discussed the first steps a company should take when embarking […]
5 actions to increase sales and improve productivity
In our latest blog post on CRM, we focused on the importance of sales operations within a company for organizational […]
How to take the first steps in digital transformation
Let’s talk again about digital transformation and its disruptive power in recent years. If before it was possible to choose […]
How to improve the performance of your email marketing campaign
In our article on email marketing, we explored its meaning, goals, strategies, types, benefits, and new trends. We also touched […]
Email Marketing: everything you need to know
We had already discussed in one of our previous posts the difference between email marketing and marketing automation. What we […]
Marketing automation campaign: the importance of strategy
We have already explored its meaning as well as its importance for the success of a company that aims to […]
